Tuesday, December 10, 2013

Issues To Consider When Promoting Monsterpieces

By Tiffany Gill


MonsterPieces is a mobile apparatus which is used to create fun. The apparatus can transform different images into monsters. An individual can use it to make fun of others by taking their pictures then transforming them into a monster.

The first thing to consider is the identification of the potential buyers. The purpose of conducting marketing is so that most people can get the opportunity to know more about the product and to buy it. In order for the marketing to be successful it is important that it should be targeted to specific constituent of people who may are potential buyers.

The other factor to consider is to develop a unique selling preposition. The unique selling preposition is very essential when it comes to marketing a new product. It is what will make the product to be unique from other already existing products in the market. In order to come up with an effective unique selling preposition, it is important that you consider the features of the product firs.

Then identify the feature which is unique and which is likely to attract most of the people to buy the product. The next factor worth considering is competition. For a marketer to be able to market the product effectively, he or she must seek to understand the competition which exists in the market.

For instance, you must know of other mobile apparatus which may act as competitors to the MonsterPieces. You can also analyze the way these products are being marketed by the producers and some of the challenges they are facing. After doing the analysis, you should come up with a good strategy to use in the marketing.

Packaging is another important factor to be considered. The way a product is package is also important to be considered. The packaging has a direct effect in the response of people towards the market. It is therefore important that the product should be packaged in a proper way which will ensure that it looks attractive to the potential buyers.

Price of the apparatus is also another necessary factor to be looked into. Before establishing the right market price, it is important that you need to look the prices of the other competitors as well as the cost incurred in acquiring the product and marketing as well. After considering all these factors, the promoter should come up with a good price which will create a balance between the considered factors.

The other factor to consider is the channel of distribution. As a marketer, you must also come up with an effective channel of distribution which can allow people to access the product. You may have a good marketing strategy but if the product cannot be easily accessed in the market, then the marketing will be fruitless. These are some of the factors to be considered when marketing MonsterPieces.




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